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Can You Grow Your Business Without Social Media? (*Spoiler Alert – You Can)

If you're one of those business owners who's tired of the social media song and dance (literally 🙄) and often ask yourself if there's a way to grow your business without it, I'm here to tell you you...
marketing strategy for your small business

You Absolutely Need a Marketing Strategy for Your Small Business – Here’s Why

Remember what the world was like before Waze and Google Maps? You’d be lost in a bustling city, too nervous to ask for directions, so instead you wandered aimlessly, hoping to stumble upon your...
grow your business on instagram

Wanna Grow Your Business on Instagram? Steer Clear of These 5 Costly Mistakes!

Feeling like you constantly need to keep up with Instagram's ever-changing algorithms? Frustrated by the lack of results you’re getting despite your constant efforts? I’ve been there, friend. And so...
Are Your Email Subject Lines Killing Your Email Campaigns?

Are Your Email Subject Lines Killing Your Email Campaigns?

Email marketing can be a great way to keep in touch with your customers and promote your products or services, but in order for people to read your email and do what you want them to do, they have to open the email first! If you have poor email subject lines, your...

The Key to Successful Paid Ad Campaigns?  Do These Things First!

The Key to Successful Paid Ad Campaigns? Do These Things First!

Starting paid ad campaigns can be a big step in your business, and one that a lot of business owners stress over. And for good reason! You're officially putting your business out there and putting money behind it to boot.  You have high hopes ads will work, but you...

The Secret to More Leads: A Good Landing Page

The Secret to More Leads: A Good Landing Page

Every marketing strategy you create for your business should be designed to ultimately deliver on one of your marketing goals. Chances are your two biggest goals are likely to either makes sales or to develop a list of eager people who are almost, almost ready to pull...

How to Find and Know YOUR Ideal Customer

How to Find and Know YOUR Ideal Customer

Figuring out how to find your ideal customer and then taking the time to get to know them are quite possibly the most important things you can do for your small business. Think about it.  Your business exists for your customers.  You open your doors every morning for...

9 Lies of Imposter Syndrome & How You Can Overcome Them

9 Lies of Imposter Syndrome & How You Can Overcome Them

When I started my business, I was pretty well-prepared for dealing with customers and clients. After years working in an ad agency, I was accustomed to collaborating with all types of people - the good, the bad, and the downright terrible. It kind of comes with the...

10 Must-Have Apps for Growing Your Small Business

10 Must-Have Apps for Growing Your Small Business

When it comes to running your small business, you're only really as good as the applications and resources you use.  You could have a stellar product and a kick-ass business plan, but every small business owner knows that time is where the money is.  If you're...

Easy tips for better, simpler marketing

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