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marketing content plan

Create Your Entire Marketing Content Plan for the Year in 1 Hour or Less

Does this sound familiar? It’s been ages since you wrote a blog post and you know you need to get something up on your site. You have an empty half hour in your business which is about as rare as a...
quickly build an email list

Quickly Build Your Email List from Scratch with These 3 Essential List-Building Tips

As a small business owner, you've maybe heard some rumblings about the importance of building an email list and how it's a powerful way to keep in touch with customers and can provide a steady...
successful holiday campaign

5 Tips for a Crazy Successful Holiday Campaign

Is it just me, or do the holidays seem to get here faster every year? I feel like I'm watching fireworks on July 4th and then I blink and it's Halloween. Q4 can be a busy time of year for everyone,...
The Secret to More Leads: A Good Landing Page

The Secret to More Leads: A Good Landing Page

Every marketing strategy you create for your business should be designed to ultimately deliver on one of your marketing goals. Chances are your two biggest goals are likely to either makes sales or to develop a list of eager people who are almost, almost ready to pull...

How to Find and Know YOUR Ideal Customer

How to Find and Know YOUR Ideal Customer

Figuring out how to find your ideal customer and then taking the time to get to know them are quite possibly the most important things you can do for your small business. Think about it.  Your business exists for your customers.  You open your doors every morning for...

9 Lies of Imposter Syndrome & How You Can Overcome Them

9 Lies of Imposter Syndrome & How You Can Overcome Them

When I started my business, I was pretty well-prepared for dealing with customers and clients. After years working in an ad agency, I was accustomed to collaborating with all types of people - the good, the bad, and the downright terrible. It kind of comes with the...

Using Color for Impact in your Projects + Color Palette Inspiration

Using Color for Impact in your Projects + Color Palette Inspiration

It might sound weird, but one of my favorite ways to decompress in my business is to scour Pinterest for color inspiration and create new color palettes.  Not for any specific project or brand, just playing with colors for no other reason than because I think they’re...

10 Must-Have Apps for Growing Your Small Business

10 Must-Have Apps for Growing Your Small Business

When it comes to running your small business, you're only really as good as the applications and resources you use.  You could have a stellar product and a kick-ass business plan, but every small business owner knows that time is where the money is.  If you're...

How to Give Feedback on Designs to Get the Brand You Want

How to Give Feedback on Designs to Get the Brand You Want

You finally did it. You put aside all your fears, concerns, and general anxieties about outsourcing and you hired a brand designer to revamp your business identity. You filled out her brief, made it through the kick off call, and then happily sent her off to do her...

The Free & Easy Way to Make Any PDF Fillable

The Free & Easy Way to Make Any PDF Fillable

Online courses and free webinars seem to be the IT thing these days, especially if you’re a blogger, content creator, or social media savant.  In order to create the ultimate, Insta-worthy course experience, we often spend a ton of time creating custom workbooks and...

10 of Our Best Time-Saving Tips for Canva

10 of Our Best Time-Saving Tips for Canva

We are big fans of Canva around here. I’m in it daily, doing one thing or another - creating business documents, getting my Instagram posts and stories ready for the week, building out custom client templates for their various marketing needs, and creating new...

Easy Ways to Make Your Blog Posts SEO-Friendly

Easy Ways to Make Your Blog Posts SEO-Friendly

[et_pb_text content_tablet="When I talk to clients about their biggest struggles and confusions in marketing their businesses, Search is a super common complaint. And I totally get it. Anytime the word “algorithm” gets thrown around, my palms start to sweat and I can...

The 5 Essential Ingredients to Creating Your Irresistible Brand

The 5 Essential Ingredients to Creating Your Irresistible Brand

I’m going to lay it all out for you right from the beginning.  Whether you’re already operating a small business or are still in the process of starting one, you, my friend, can create an extraordinary, irresistible brand. People think irresistible branding is...

Easy tips for better, simpler marketing

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