helping solopreneurs and small businesses build better brands
At Atlas & Anchor, we don’t just design beautiful logos. We craft captivating brand experiences and custom marketing strategies that help you stand out from the crowd, connect with your audience, and grow a thriving business.Â
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7 Time-Saving Marketing Tips for Business Owners That Save Hours Every Week
If you're like most small business owners, marketing your company can feel like a full-time job. There's always something new to learn, and it can be tough to keep up with the latest trends. Luckily, there are some simple hacks that can make marketing way easier. In...
Sell With Confidence In Your Business With These 3 Simple Mindset Shifts
The number one complaint I hear from most business owners when it comes to growing their businesses? Learning how to sell with confidence in a way that doesn't make them feel like a slimy used car salesman or door-to-door encyclopedia peddler. Can you can relate? The...
Create Your Entire Marketing Content Plan for the Year in 1 Hour or Less
Does this sound familiar? It’s been ages since you wrote a blog post and you know you need to get something up on your site. You have an empty half hour in your business which is about as rare as a VCR these days. So you decide to sit down and crank out a blog post....
Quickly Build Your Email List from Scratch with These 3 Essential List-Building Tips
As a small business owner, you've maybe heard some rumblings about the importance of building an email list and how it's a powerful way to keep in touch with customers and can provide a steady stream of leads and sales. And you might've said, "Ummmm steady stream of...
5 Tips for a Crazy Successful Holiday Campaign
Is it just me, or do the holidays seem to get here faster every year? I feel like I'm watching fireworks on July 4th and then I blink and it's Halloween. Q4 can be a busy time of year for everyone, but for small business owners the frenzy of the holidays can take on a...
Finding Balance: Navigating Life as a New Parent and Business Owner
It's hard work being a small business owner. It's hard work being a parent, a new parent especially. Combine the two - being a new parent and business owner - and you've got yourself a challenge. When I was pregnant, I worried I wouldn't want to work in my business...
6 Simple Steps To a Powerful Content Strategy for Your Business
A content strategy for your small business can be an incredibly powerful marketing tool for you. It not only helps you reach your customers, deliver value, and establish your know-like-and-trust factor, it also brings some much needed focus and organization to your...
10 Proven Productivity Tips for Small Business Owners
Have you ever stopped to consider the number of hats you wear as a small business owner? You're not just the CEO, you're also the marketing team, your own finance department, HR, customer service, product development, social media manager, accountant, supply chain and...
How To Position Your Brand And Beat the Competition
The business world is a competitive place, especially in the time of digital marketing. Throw a virtual stone in any direction and you're almost guaranteed of hitting another business that is similar to yours, right? Add to that the fact that we're all fighting for...
Getting Started with Small Business Marketing? You Need These Tricks!
We all know running a business is tough - you're responsible for getting every single thing done, and that can be really overwhelming. On top of that, it seems like there's always SO much to learn! Especially when it comes to getting started with your small business...
Are Your Email Subject Lines Killing Your Email Campaigns?
Email marketing can be a great way to keep in touch with your customers and promote your products or services, but in order for people to read your email and do what you want them to do, they have to open the email first! If you have poor email subject lines, your...
The Key to Successful Paid Ad Campaigns? Do These Things First!
Starting paid ad campaigns can be a big step in your business, and one that a lot of business owners stress over. And for good reason! You're officially putting your business out there and putting money behind it to boot. You have high hopes ads will work, but you...